<?xml version="1.0" encoding="UTF-8" standalone="yes"?>
<!--Web 2.0 Content Powered by MyST Blogsite® (http://blogsite.com)-->
<!--A service of MyST Technology Partners, Inc. (http://myst-technology.com)-->
<?xml-stylesheet href="http://myst-technology.com/public/styles/etc/object.xsl" type="text/xsl"?>

<?myst-baseUrl http://myst-technology.com/public/?>

<MySmartChannels Public="true" UserID="125119" dT="156" t0="1337594828486">
     <GetChannelItem_Result>
      <Item>
       <Resource>
        <ObjectID>90678</ObjectID>
        <ObjectClass>Resource</ObjectClass>
        <OwnerID ObjectClass="Domain" Title="[Weblog] Think Outside the Feed">11678</OwnerID>
        <CreatedByID ObjectClass="User" Title="bfrench">24</CreatedByID>
        <ModifiedByID ObjectClass="User" Title="aseidl">21</ModifiedByID>
        <CreateTime Title="2005-04-28 12:57:13 EDT">1114707433384</CreateTime>
        <ModifyTime Title="2008-03-22 13:34:30 EST">1206210870715</ModifyTime>
        <SecurityModel>Controlled</SecurityModel>
        <Name>Enterprise RSS</Name>
        <Summary>This is an overloaded term worthy of definition, but it does reflect the overall push to create internal and external content that's more consumable.</Summary>
        <Description>&lt;p&gt;Like &amp;quot;&lt;a title="Wikipedia search..." href="http://en.wikipedia.org/wiki/Special:Search?search=corporate+blogging&amp;go=Go" target="_blank"&gt;corporate blogging&lt;/a&gt;&amp;quot;, &amp;quot;&lt;a title="Wikipedia search..." href="http://en.wikipedia.org/w/index.php?title=Special%3ASearch&amp;search=enterprise+rss" target="_blank"&gt;enterprise RSS&lt;/a&gt;&amp;quot; is an overloaded term. In each case, these terms could mean many things that vary among many people. I make no attempt to create &lt;a title="Some Definitions are in Order" href="http://kmblogs.com/public/item/90681" target="_blank"&gt;definitions&lt;/a&gt; at this time - that's a job for the community and &lt;a title="Wikipedia" href="http://www.wikipedia.org/" target="_blank"&gt;Wikipedia&lt;/a&gt;.&lt;/p&gt;&lt;p&gt;&amp;quot;&lt;em&gt;Enterprise RSS is as misleading a term as Corporate Blogging - both imply within the firewall but are invariably used to refer to internet rather than intranet solutions&lt;/em&gt;.&amp;quot; -- Euan Semple (DIGILAB)&lt;/p&gt;&lt;p&gt;Euan is correct (in my view) - typically &lt;em&gt;corporate&lt;/em&gt;-anything in the software world suggests an internal (behind-the-firewal) implementation. However, many tools are deployed behind the firewall, but are invariably used on (or for) the public Internet. Content management systems&amp;nbsp;are good examples and we call such products (like &lt;a title="Interwoven - CMS" href="http://interwoven.com/" target="_blank"&gt;Interwoven&lt;/a&gt;&amp;nbsp;and Vignette) &amp;quot;enterprise content management systems&amp;quot;. But we don't necessarily assume&amp;nbsp;these tools are&amp;nbsp;&lt;em&gt;&lt;strong&gt;only&lt;/strong&gt;&lt;/em&gt; for the creation and managment of content employed for secure use within the fire-wall or corporate network. In fact, an &lt;em&gt;enterprise cms&lt;/em&gt; is typically used predominantly for the distribution of public information.&lt;/p&gt;&lt;p&gt;Any use of RSS in an enterprise is in indeed &amp;quot;enterprise rss&amp;quot;, isn't it? The same applies to&amp;nbsp;&amp;quot;corporate blogs&amp;quot;.&amp;nbsp;It seems dumb to even have to state the obvious&amp;nbsp;because it's the context where these tools are employed that makes it possible to arrive at an agreeable definition. For example, here in Colorado there is a gasoline station &amp;quot;enterprise&amp;quot; that uses RSS to update gas pump pricess dynamically all over the state. This is a very busy feed of late.&amp;nbsp;Does this use-case qualify under the definition of&amp;nbsp;&lt;em&gt;enterprise RSS&lt;/em&gt;? I suspect it is - but it's not what Euan (or&amp;nbsp;most people) might think of &amp;quot;enterprise RSS&amp;quot;. And why isn't it? -- Because RSS was popularized by bloggers, so the vast majority of people believe RSS is somehow connected with blogging and even one-in-the-same; this couldn't be further from the truth of course.&lt;/p&gt;&lt;p&gt;Corporate blogging also suffers from a similar indigestion - the term blog carries with it a fair degree of baggage that pinpoints it as a technology used for publishing to the open Internet. Again, a blog used for any &amp;quot;corporate&amp;quot; purpose is [by definition] a &lt;em&gt;corporate blog&lt;/em&gt;.&amp;nbsp;Blogs are used&amp;nbsp;for outward marketing purposes&amp;nbsp;and internal knowledge management purposes. To further complicate this discussion, imagine a blog used for&amp;nbsp;knowledge management&amp;nbsp;in the corporate marketing department. Most blog tools are designed for public content publishing. While this doesn't necessarily rule out those tools for corporate use, many &lt;a title="Corporate Blogging" href="http://www.corporateblogging.info/2005/04/company-where-all-110-employees-have.asp" target="_blank"&gt;use-cases within corporate environments&lt;/a&gt; are ruled out for any blog systems that dont have a security and permissions architecture.&lt;/p&gt;&lt;p&gt;Having said this, we point to our own use of the term &lt;a title="MyST Enterprise RSS Overview" href="documents/papers/MyST%20WhitePaper%20-%20Enterprise%20RSS%20Overview.pdf" target="_blank"&gt;Enterprise RSS&lt;/a&gt; with an agnostic view of the definition because we know that each customer may have&amp;nbsp;different business requirements&amp;nbsp;. We do the same with &lt;em&gt;Corporate Blogging&lt;/em&gt;. Our enterprise RSS platform and&amp;nbsp;&lt;a title="MySmartChannels Blogsite" href="http://blogsite.com/" target="_blank"&gt;Blogsite.com&lt;/a&gt; each support security and&amp;nbsp;permissions&amp;nbsp;that easily address public and private business requirements.&amp;nbsp;&lt;/p&gt;&lt;p&gt;I think&amp;nbsp;the notion of &lt;em&gt;&lt;a title="Secure RSS" href="item/13011" target="_blank"&gt;security&lt;/a&gt;&lt;/em&gt; is a key ingredient to better definitions on this subject.&lt;/p&gt;</Description>
        <ResourceTypeID ObjectClass="ResourceType" Title="Item:Link">9</ResourceTypeID>
        <ContentType>application/xml</ContentType>
        <ContentDocument>
         <ItemProperties>
               <CommonProperties>
                <Hidden>false</Hidden>

                <Keywords>
                 <Keyword>enterprise RSS</Keyword>

                 <Keyword>RSS infrastructure</Keyword>

                 <Keyword>RSS platform</Keyword>

       </Keywords>

                <Links>
                 <Link>
                  <Title>Some Definitions are in Order </Title>

                  <Synopsis>Navigating the Blog Blitz of Hype, Hyperbole and Hubris</Synopsis>

                  <URL>http://kmblogs.com/public/item/90681</URL>

        </Link>

                 <Link>
                  <Title>KLog News</Title>

                  <Synopsis>News about the use of blogs in knowledge management initiatives.</Synopsis>

                  <URL>http://klognews.com</URL>

        </Link>

                 <Link>
                  <Title>RSS Makes Enterprise Headlines</Title>

                  <Synopsis>Following in the footsteps of bloggers, IT managers have begun to utilize RSS?in categories ranging from calendars to CRM?as a powerful tool to deliver information from multiple sources at once. </Synopsis>

                  <URL>http://www.eweek.com/article2/0,1759,1646339,00.asp</URL>

        </Link>

                 <Link>
                  <Title>RSS Reaches Out for Enterprise, Social Networks </Title>

                  <Synopsis>The software and services used to read XML-based news feeds are continuing to branch out as the syndication method gains popularity on the Web. </Synopsis>

                  <URL>http://www.eweek.com/article2/0,1759,1788954,00.asp</URL>

        </Link>

                 <Link>
                  <Title>MyST Whitepaper - Enterprise RSS Overview</Title>

                  <Synopsis>MyST Enterprise RSS services are designed to provide integration connectors and business logic that map existing corporate content and information sources to RSS feeds.</Synopsis>

                  <URL>http://myst-technology.com/documents/papers/MyST%20WhitePaper%20-%20Enterprise%20RSS%20Overview.pdf</URL>

        </Link>

       </Links>

      </CommonProperties>

               <RemoteInfo>
                <UserAgent>Mozilla/4.0 (compatible; MSIE 7.0; Windows NT 5.1; .NET CLR 1.1.4322; .NET CLR 2.0.50727)</UserAgent>

                <RemoteHost>127.0.0.1</RemoteHost>

                <RemoteAddr>127.0.0.1</RemoteAddr>

                <RemoteUser>aseidl</RemoteUser>

                <ForwardedFor>68.40.167.222</ForwardedFor>

      </RemoteInfo>

     </ItemProperties>
        </ContentDocument>
       </Resource>
       <Shares/>
       <Subjects/>
       <UserPermissions>
        <CanDelete>false</CanDelete>
        <CanDiscover>true</CanDiscover>
        <CanEdit>false</CanEdit>
        <CanEditPermissions>false</CanEditPermissions>
        <CanRead>true</CanRead>
       </UserPermissions>
       <CommentInfo>
        <CommentChannelRef AllowAnonymous="true" Inherited="true">
         <ChannelID ObjectClass="Channel" Title="[Public] Public Comments">190014</ChannelID>
         <UserPermissions>
          <CanCreateChannelItem>false</CanCreateChannelItem>
          <CanDelete>false</CanDelete>
          <CanDiscover>true</CanDiscover>
          <CanEdit>false</CanEdit>
          <CanEditPermissions>false</CanEditPermissions>
          <CanPublish>false</CanPublish>
          <CanRead>true</CanRead>
         </UserPermissions>
        </CommentChannelRef>
        <Comments/>
       </CommentInfo>
       <Views>
        <SourceID ObjectClass="Channel" Title="[Weblog] Think Outside the Feed">11678</SourceID>

               <View>
                <Name>blog</Name>

                <Model>blogsite/MySTHome/web</Model>

                <Style/>

                <Scheme/>

       </View>

               <View>
                <Name>edit-item</Name>

                <Model>blogsite/MySTHome/web</Model>

                <Style/>

                <Scheme/>

       </View>

               <View>
                <Name>left</Name>

                <Model>blogsite/MySTHome/left-content</Model>

                <Style/>

                <Scheme/>

       </View>

               <View>
                <Name>right</Name>

                <Model>blogsite/MySTHome/right-content</Model>

                <Style/>

                <Scheme/>

       </View>

               <View>
                <Name>wide</Name>

                <Model>blogsite/MySTHome/wide-content</Model>

                <Style/>

                <Scheme/>

       </View>

      </Views>
        <Views>
         <SourceID ObjectClass="Channel" Shared="true" Title="[Public] What's New">192423</SourceID>

                <View>
                 <Name>blog</Name>

                 <Model>blogsite/MySTHome/whatsnew</Model>

                 <Style/>

                 <Scheme/>

       </View>

                <View>
                 <Name>edit-item</Name>

                 <Model>blogsite/MySTHome/web</Model>

                 <Style/>

                 <Scheme/>

       </View>

                <View>
                 <Name>left</Name>

                 <Model>blogsite/MySTHome/left-content</Model>

                 <Style/>

                 <Scheme/>

       </View>

                <View>
                 <Name>right</Name>

                 <Model>blogsite/MySTHome/right-content</Model>

                 <Style/>

                 <Scheme/>

       </View>

                <View>
                 <Name>wide</Name>

                 <Model>blogsite/MySTHome/wide-content</Model>

                 <Style/>

                 <Scheme/>

       </View>

      </Views>
        </Item>
       </GetChannelItem_Result>
      </MySmartChannels>

