81400 Resource 11678 24 21 1105740711817 1206210727176 Controlled Advertisers Muscle Into RSS Disruptive technologies have a way of sneaking up on established markets, even when they see it coming. <p>It's good to see that companies are exploring new uses of RSS, even for marketing purposes. I personally believe there are much greater uses, but this is just another example of unintended uses of new technologies, especially those that are XML-based.</p><p>&quot;<em>And while some RSS users are screaming bloody murder, they're likely going to have to get used to the inevitable.</em>&quot; -- <a href="http://www.wired.com/news/feedback/mail/1,2330,0-769-65745,00.html" target="_blank">Daniel Terdman, Wired</a></p><p>They shouldn't scream; they should just unsubscribe. ;-)</p> 9 application/xml false disruptive technology RSS adoption RSS agility RSS marketing RSS: Disruptive Technology Hiding in Plain Sight When philosopher George Santayana said, "Those who do not learn from history are doomed to repeat it," he could have been talking about the adoption of a disruptive technology like RSS. item/12485 RSS Adoption Train--Next Stop: Mainstream The RSS Adoption train is picking up speed; if you're not already on board, it's time to buy a ticket. item/56043 Advertisers Muscle Into RSS Create a useful technology, and it's only a matter of time before advertising worms into its heart. http://www.wired.com/news/ebiz/0,1272,65745,00.html?tw=wn_tophead_5 Mozilla/4.0 (compatible; MSIE 7.0; Windows NT 5.1; .NET CLR 1.1.4322; .NET CLR 2.0.50727) 127.0.0.1 127.0.0.1 aseidl 68.40.167.222 false true false false true 190014 false false true false false false true 11678 blog blogsite/MySTHome/web