Excerpt from:  Into the MyST
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April 25, 2004

The Transformation of 'Search'

I love Google, but search (as we know it) is changing.

Robin Good suggests (quite accurately) that Internet 3.0 (or is it 4.0 ;-) is beginning to take shape.

Three years ago (May 2001) Bear Sterns Equity Research (Chris Kwak & Robert Fagin) published a lengthy report that introduced "Internet 3.0". There wasn't a mention in that report about the emergence of Weblogs or the growing demand for content syndication services and technologies. However, they did forecast the likely outcome of an information tsunami when decentralized and peer-to-peer publishing capabilities emerged.

"The Edge becomes the Internet and devices do more with what have to date been dormant native resources. PC's become dominant, and all clients are thick. The domain name system is no longer the only addressing system utilized by networks.The browser is no longer the gateway to the Internet." -- Bear Sterns Equity Research

Hmmm -- the browser is no longer the gateway to the Internet. They probably weren't thinking of RSS newsreaders, but they were right anyway. Lately I find myself using my newsreader and MS Office to find stuff. I'm biased of course because I help build the first (and only) RSS-to-Office search integration available - MyST SmartSpace.

RSS feeds, specifically collections of them in a particular domain of expertise, serve as highly effective pools of knowledge that are easily searched. In Google, I find myself continually trying to find a needle in a pile of needles. With Microsoft Office Research Services, (based on tight sets of RSS flows) I'm able to hunt for a red needle in a very small bag of multi-colored needles; much better odds.

"In these last few days, I have been particularly excited and encouraged by the growing number of articles, essays and posts hinting and describing in similar and complementary ways, the vision of the new Web that is already taking shape." -- Robin Good

These changes are now affecting our search behaviors because we have new resources to search that are both more timely and tightly focused on specific domains of expertise and interest. The notion of search is transforming to take advantage of discrete addressability of domain-specific content that (in the past) was typically persisted in large blobs of stuff. Weblogs and RSS feeds have open the door to the atomization of content. XML standards and aggregation tools have made it possible to reassemble the atoms in ways that are more meaningful thus fundamentally changing search requirements.

Eventually the concept of search will vanish - information will find us.

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