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Excerpt from:  Into the MyST
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November 03, 2003

Idea Management

I've always been intrigued with ideas, how they happen, and what causes some to emerge, while others never see the light of day.

Orasi Software, Inc. is drilling into this problem space with laser focus and I expect to see some interesting solutions emerge very soon. This is the same team that created CaliberRM (the highly successful requirements management system that Borland now sells.

IdeaScope is the name of their new product, and it's objective is to help companies increase the probability that new products and services they choose to create, will be accepted by their customers. This is more about customer voice management and the leading edge of the requirements process.

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PermalinkOrasi IdeaScope
.Orasi's Customer Feedback application, IdeaScope?, increases product acceptance and customer loyalty by ensuring that customer needs are better understood and implemented.
.http://www.orasi.com/products/products_index.html
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PermalinkIdea Management Resource Center
.Idea management is the practice of gathering and evaluating ideas in a structured fashion, with a goal of selecting the best ideas with the greatest bottom-line potential for implementation.
.http://www.innovationtools.com/resources/ideamanagement.asp
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by Bill French  \  top#
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