| Into the MyST | Thoughts and ideas about MySmartChannels by Bill French and F. Andy Seidl, Co-founders of MyST Technology Partners. | |
| | | April 06, 2009 | | While marketers search for the silver-bullet in micro-blog search, many have missed the importance of new pipes that carry all the messages. | Given that FriendFeed, Twitter and eventually Gnip are popular because of the APIs they offer, who wins should not be the question. Instead of these applications being the destination that many people crave, they are just the enablers for future applications.
Gnip provides a convenient platform infrastructure that allows Web 2.0 services to publish their content flows. Everything happing in Twitter (and many other services including macro-blogs) is accessible today in Gnip.
More importantly, Gnip also provides mechanisms to consume information from the flows based on specific consumer "taps"; filtering mechanisms that allow content seekers to capture focused topic flows in real-time.
Based on filtered flows, all sorts of information-centric applications can emerge. The true value of micro-blogging, macro-blogging, and nearly any type of social-centric content will someday stem from this plumbing system. | | |
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