Into the MyST

Thoughts and ideas about MySmartChannels by Bill French and F. Andy Seidl, Co-founders of MyST Technology Partners.
April 25, 2005

Blogsites, RSS Radars and RSS Search Engine Optimization

Marketing Studies Interview with Andy Seidl, MyST Technology Partners
Rok and Andy drill deep into the fabric of Blogsites and RSS. Listen to the full audio interview (wma, or mp3).
April 13, 2005

Discovering the Iceberg of Knowledge Work

Defining knowledge work: discretionary behaviour; a system of activities that knowledge workers opt to do, and managing knowledge work as establishing conditions that increase the likelihood of making the "right" choices.

This is a fascinating excursion through the origins of knowledge management and how Weblogs will [likley] intersect the future of knowledge work.

"Weblogs are envisioned as a prototype technology for enabling grass-root knowledge management, triggering pilots and experimentation in companies. The results of our study support these suggestions and indicate that studying weblog uses in corporate KM is a valuable research direction." -- Lilia Efimova

This is an expected conclusion, but perhaps premature for most companies seeking to enhance their KM systems through weblog adoption. Naturally, given a tool, we should try to solve KM problems with it. However, as the author points out...

"... in this paper we would like to take another angle and suggest using weblogs as a looking glass to explore needs and activities of a knowledge worker."

This is akin to saying - let's use Weblogs to gather and understand knowledge work requirements; as a requirements management tool. Baby steps are always useful and this is a good one.

April 03, 2005

Smoking the Podcasting Dope (Darren Barefoot)

I've struggled with the value of Podcasting too.

I can see some benefits to podcasting, and my brain is still swirling with ideas provided by all the fine students at Auburn. It's not the hype that bothers me - it's the fact that we're in such an early transitional stage. Darren nails it - time-shifted [audio] content management will become important to everyone just as time-shifted television content has. That will bring out the big guns that know how to manage rich media and blend it into every-day life; your car, your iPod, your home theatre, etc.

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April 02, 2005

Blog Smart!

Professional Workshop on Business Blogging

This is shaping up to be a great workshop by Dave Taylor.

Topics covered at this professional event include:

  • What are blogs and what are business blogs?
  • Why you need to care about business blogging
  • Why you need to care about RSS, really simple content syndication
  • How to create a cloud of influence in your industry
  • What makes a great business blog
  • Establishing a dialog with your customers and industry
  • Tracking the weblog space
  • Ten must-read business blogs
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